EOMM front cover

KOTLER-i & PARTNERS, CARBONI

ESSENTIALS OF

MODERN MARKETING

ITALY EDITION

The world’s first marketing book around market-specific success stories.

  • 360 payment solutions
  • Aboca
  • Bauli
  • Bormioli Pharma
  • Clementoni
  • Curti
  • Danone
  • Dorbit
  • Felsinea
  • Flashpoint
  • GEA
  • iliad
  • IMA
  • Integra Fragrances
  • IRIS
  • Knauf
  • Kopron
  • Lamborghini
  • MT
  • NWG Italia
  • OCMIS
  • Distilleria Petrone
  • Rejoint
  • RGR
  • Safilo
  • SB Impianti
  • Sitma
  • Tapì
  • Tecopress
  • Top Automazioni
  • Trenton
  • Ugolini
  • Ilsa
  • Fedrigoni

Philip Kotler introducing Essentials of Modern Marketing

Gabriele Carboni introducing Essentials of Modern Marketing

Philip Kotler

Philip Kotler

Father of modern marketing

Founder of the World Marketing Summit Group.

Gabriele Carboni

Game-changer of digital marketing strategies

Coordinator for the EOMM project in Italy.
Co-founder of Weevo.

Gabriele Carboni

Book overview

Kotler Impact is a strategic marketing community seeking to employ sustainable economic development. We believe that modern and sustainable marketing ideas should be shared with everybody, especially with the next generations. This is why our books are priced significantly below the actual market value.

Book preivew

Il Giornale delle PMI

"Nothing further beyond in modern marketing"

Daily Times

"The 21st Century Book about Business, Marketing and Management"

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